Privacy Policy of Rumpl
Last updated 2 December, 2025
This privacy policy describes how Rumpl (operating in Australia) (“we”, “our”, “us”) collects, stores, uses, discloses and protects personal information of visitors and customers accessing our website or using our services in Australia.
1. Who we are & how to contact us
Business name: Trail Head Goods Co (distributor for Rumpl in Australia & New Zealand)
Contact email: info@trailheadgoodsco.com
Postal / registered address: 23 Malcolm St, Fremantle WA 6160
For questions or concerns about this policy, or to ask for access or correction of your personal information, you may contact us via the contact email above.
2. What personal information we collect
We may collect the following types of personal information from Australian users:
- Name (first name, last name)
- Email address
- Postal / billing / shipping address
- City / suburb, State, Postcode
- Phone number (if provided)
- Payment information (e.g. billing information) — where necessary to process orders
- Purchase history, items ordered
- Device / browser / session information (e.g. IP address, device identifiers, browser type, operating system, session statistics) when you use our website
- Usage data — e.g. how you navigate the website, what pages you visit, how long you stay, what actions you take
- Marketing / advertising identifiers (e.g. cookies, tracking IDs) if you consent to tracking or for analytics / marketing purposes
We collect information you provide directly (e.g. when placing an order, creating an account, subscribing to a newsletter, filling out forms) and may also collect some information automatically when you use our site (e.g. device/browser data, usage data).
3. What we use your personal information for
We may use personal information for the following purposes:
- To process your orders, payments and deliveries
- To manage your account and provide customer support
- To communicate with you (order confirmations, shipping notices, customer service, updates and changes to services or policies)
- To manage returns, refunds or exchanges if applicable
- To provide, maintain, analyze and improve our website, services, and user experience
- For marketing, advertising and remarketing (only where you consent to communications or tracking)
- To detect and prevent fraud, abuse or illegal activity
- To comply with our legal obligations, including record-keeping, taxation and compliance with Australian laws
4. How we store and protect your information
We take reasonable steps to protect personal information from misuse, interference, loss, and from unauthorised access, modification or disclosure — including through secure hosting, access-controls, encryption or other IT / organisational measures.
We only keep personal information for as long as necessary to fulfil the purpose for which it was collected (or a longer period if required by law).
When we no longer need personal information, we will securely delete or de-identify it.
5. Use / disclosure of personal information, including cross-border transfers
Because we operate internationally, personal information (including data collected from Australian users) may be transferred to, stored in and processed in countries outside Australia (for example, our servers or service providers in the US or elsewhere).
If we do so, we will ensure that such overseas transfers are handled securely and in compliance with applicable laws.
We will only disclose personal information to third parties (for example: payment processors, couriers/shipping companies, hosting providers, marketing or analytics service providers, third-party service providers whose services we use) when needed to deliver our services, or where required by law.
6. Access, correction and complaints (Your rights)
Under Australian privacy law (the Privacy Act 1988 and the Australian Privacy Principles (APPs)), you have the right to:
Request access to personal information we hold about you.
Request correction of any personal information that you believe is inaccurate, out-of-date, incomplete, irrelevant or misleading.
Complain about how we handle your personal information if you believe we have breached the APPs or our policy — and ask for a copy of our complaints handling procedure.
To make a request for access or correction, or lodge a complaint, please contact us at the contact email above.
If you believe we have not adequately addressed your concerns, you may also contact the Office of the Australian Information Commissioner (OAIC) or another relevant privacy regulator.
7. Cookies, trackers and marketing / analytics
We may use cookies and tracking technologies (e.g. cookies, web beacons, advertising identifiers) to collect device, browser and usage information.
These tools allow us to:
- Provide basic website functionality (e.g. shopping cart, login)
- Understand how users interact with our website (analytics)
- Deliver marketing or advertising (if consented) and remarketing / targeted ads.
You may control or withdraw consent to tracking or targeted advertising via your browser settings, device settings, or by opting out when given the option.
8. Data retention
We retain personal information only as long as necessary to fulfil the purposes described above (e.g. order fulfilment, customer support, marketing if consented, compliance with legal obligations).
After that, we securely delete or de-identify personal information, unless we are otherwise required by law to retain it (e.g. for tax, accounting or legal records).
9. Changes to this Privacy Policy
We may update this privacy policy from time to time to reflect changes in our business, services, or legal requirements.
When we do, we will post the updated policy on our website and update the “Last updated” date.
If the changes are significant, and where required by law, we may notify you via email or through a prominent notice on our site.
10. Applicable law & Jurisdiction
This policy — and any privacy issue arising out of it — is governed by the laws of Australia (and, if relevant, the State or Territory in which you reside).
